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Title: How SaaS Leaders Can Reclaim Revenue Clarity After iOS (Without Crying into Their ROAS Reports)
Welcome to the iOS Apocalypse (Also Known as: Your Marketing Dashboard) Once upon a time, in the golden era of digital marketing, we could track a user from TikTok ad click to credit card swipe like a nosy helicopter parent with a Google spreadsheet. But then came the villainous iOS 14 update — Apple’s privacy bomb that nuked your precious tracking pixels, ruined your ROAS reports, and gave attribution the accuracy of a Magic 8-Ball. According to HubSpot , 62% of marketers lo
Nov 123 min read
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Why Google Ads Has a Massive Trust Problem (But You Should Still Use Max Conversions, You Hypocrite)
When you trust Google Ads’ Max Conversions and somehow hit the jackpot—while PMAX machines in the back keep eating budgets like...
May 53 min read
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Tried Google Ads for Your Small Business and Got Nothing? Here's What Went Wrong
Tried Google Ads and got crickets? It wasn’t you—it was your setup. Here’s how to turn it into a lead-generating machine.
Mar 283 min read
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