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What are Google page previews?

Updated: Feb 9

Have you ever wondered how people customize the title of each webpage listed on their Google search results? How about the small paragraph located just under the page title? Maybe even you wanted to know how to change a webpages URL extension? Good news! You are referring to Google page previews!

Google page previews provide short descriptions that detail the specific content of a webpage. Moreover, Google previews can be optimized to include location information that tell search engines about your business' specific location(s). Often times, telling search engines about your business territory dramatically improves your website's regional performance. This translates into more revenue.

Optimizing your Google page previews is vital since many would-be-customers search for companies by locations near them. As the Google search algorithm has evolved, they have paid particular attention towards Google previews and the location information these previews provide.

For example, a dentist located in Anahiem, California can optimize their Google page preview to display the following - "ABC Dentist Company | Anahiem, California" This page preview will tell Google that your business is based in Anahiem. This significantly increases the likelihood of your website being displayed to people that search the terms "Anaheim" and "dentist".

If you would like to boost your Google ranking, or attract local customers, customizing your page previews is a solid first step.

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If you're planning to create a new website, enhance your existing one, or seeking assistance in lead generation, please don't hesitate to get in touch. We're eager to support your digital journey.

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