
🔺 Google Analytics 🔺 Bing Ads 🔺 Google Ads 🔺 Reddit Ads 🔺 Google Tag Manager 🔺 Meta Ads 🔺 LinkedIn Ads 🔺 YouTube 🔺 TikTok Ads
⎯ BROKEN TRACKING LEAKS MONEY ⎯
This Is What Happens When Tracking Is Broken
Broken tracking teaches ad platforms the wrong signals, so they optimize for the wrong leads.
0%
of clicks never convert to revenue
0%
of calls turn into junk leads
0%
of leads never become customers

Bottom Line...
Broken Tracking Burns Money
⎯ THE SOLUTION ⎯
$99 Conversion Audit
This isn’t a generic checklist. It’s a one-time diagnostic review of what your ad platforms are actually learning from, for the cost of one day’s ad spend.
WHAT WE REVIEW
01
Google Ads conversion setup (primary vs secondary)
02
Google Tag Manager firing logic and accuracy
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Call tracking quality and thresholds
Form Submissions vs real appointments
Google Analytics ↔ Google Ads alignment
Whether revenue or quality signals exist at all
YOU'LL WALK AWAY KNOWING
What's Broken
What's misleading
What Google is actually optimizing for
What needs to be fixed before scaling spend
Clear, actionable insights you can act on immediately - or hand off to us to fix.
How It Works
A straightforward audit designed to uncover tracking issues, clarify what Ad Networks are optimizing for, and outline exactly what to fix.
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Purchase the $99
Conversion Audit
Quick, secure checkout to get started
We review your tracking and signals
Deep dive into your ad platform configurations
Findings review call to walk through results
Clear explanation of what we discovered
If needed, you receive a clear fix plan
Typical implementations range $1,500–$3,000 and are quoted separately
Who This Is (and Isn’t) For
This audit is designed for teams running paid ads who want accurate data before scaling — not traffic for traffic’s sake.
→ GOOD FIT
This Is For You If:
You're spending real money on ads
You want to optimize toward revenue, not volume
Results don't match spend
You plan to scale—but want clean data first
→ NOT A FIT
Not a Fit If:
Ad spend is under $5k/month
You're still testing instead of optimizing
Volume matters more than revenue
You're not ready to act on findings
What’s Tracking and Why Should You Care?
Ad tracking (also called conversion tracking) is how ad platforms know which clicks and visitors turn into real customers.
Tracking works when something actually happens on your website:
Call button clicked
Appointment booked
Lead form submitted
Tracking connects these actions to platforms like Google and Meta so they know a meaningful action just occurred.

Est. 2016
Demand Mojo specializes in paid media systems, tracking accuracy, and revenue-based optimization.
We’ve built and managed paid media, websites, and ad tracking systems for brands like Kaiser Permanente, T-Mobile, and TriNet—along with hundreds of small and mid-sized businesses nationwide.



What Clients Found
Clear insights from businesses after reviewing their tracking.
"We thought our tracking was set up correctly. The audit showed exactly where things were broken and why our ads were optimizing for the wrong leads."
Sarah M.
Founder, California
"This wasn't a generic checklist. The findings were specific, easy to understand, and immediately useful for both marketing and sales."
Jason R.
Head of Marketing, Texas
"Worth far more than $99 just to finally understand what was actually happening in our ad account."
Amanda L.
Owner, Florida
